The tariff impact is real: I found 12 companies that confirmed the price increase
Whether it has happened or is coming in the near future, you can definitely expect these companies to be more expensive.
Among many products in the United States, among many in the United States, the biggest impact of President Donald Trump’s active tariff plan remains in the near future. Still, many companies have risen prices or say they will hike in the near future.
The truth is, tariffs – taxes on importing certain products into a country will eventually lead to price increases, and Walmart will feature these final price increases as “inevitability” in last month’s earnings call. Given Trump’s efforts to impose high tariffs on goods in almost every country in the world, you can also expect these price increases to hit a wide variety of products.
If a recent investigation by CNET is going to be conducted, then this fact has begun to attract many Americans. According to the results, about 38% of consumers feel pressured to make certain purchases before the tariffs, causing their prices to rise. About 10% say they have made certain purchases in the hope that they can avoid future price increases, while 27% say they have delayed buying of products that cost more than $500. Overall, these price concerns are the most felt around popular tech pieces such as smartphones, laptops and home appliances.
To help you keep your score, I will confirm or warn of price increases for all companies due to Trump’s tariffs. You can expect to add a new name here when other companies make such announcements.
Keep getting all these details and learn more about why it’s best if you’re waiting to buy a new iPhone.
Best Buy
Best Buy CEO Corie Barry told the Wall Street Journal late last month that it had raised prices for certain products as part of its response to tariffs.
Elf
Elf is known as an affordable option in the beauty world, and in late May, Elf announced that it will implement a $1 price on its product line to cope with tariffs. CEO Tarang Amin claims that the customer response was positive due to the company’s transparency.
“We don’t want to drag anyone onto anyone,” Amin told Fortune. “That’s exactly what we face, they understand.”
Macy’s Department Store
Macy CEO Tony Spring, who spoke with CNBC in late May, said the price increase will be implemented on certain products due to tariffs, while also highlighting that other strategies such as stopping certain products altogether will also be a response to the cost increase.
Mattel
Mattel, known for brands like Barbie dolls and hot wheels, could rise when prices could rise when they could rise in revenue calls in early May. It is not clear how much the company’s price has risen since then, but the company told investors that “pricing actions should be taken in its U.S. business,” or, clearly, raise prices from consumers to mitigate the impact of tariffs.
Nikon
Photographer Nikon will raise prices on Trump’s tariffs, starting June 23. The move can only target lenses and accessories that the company makes and sells, so the camera itself is now safe.
“We will carefully monitor any tariff development projects and may adjust pricing as needed to reflect the evolving market conditions,” a Nikon statement explained. “We want to thank our customers for their understanding and know that we are taking every possible step to minimize the impact on our community.”
Ralph Lauren
Luxury retailer Ralph Lauren has clearly remained stable in recent uncertainty, but according to the Wall Street Journal, the company is still working on a plan to combat the impact of tariffs.
Shein and Temu
Trump’s tariffs became a prominent target for China, hitting the country at a 30% interest rate only after initially hiking it to 145%. Online retailers like Shein and Temu rely on direct shipments from markets like China in order to provide the price of rocks that make them famous, so it is no surprise that they have to raise prices.
The Trump administration further expanded the problems faced by these companies by removing a rule called the “de minimus” exception, which once excluded smaller purchase taxes below $800 from import taxes. With this rule disappearing, Trump’s Chinese tariffs will now apply to bulk orders for industrial building materials and the shoes you’ve always hoped to buy from Shein.
Subaru
Subaru raises prices almost throughout the product line. According to the model, the added price ranges from $750 to $2,055, and only the EV Solterra avoids any changes.
As some companies have become a trend, Subaru avoids attributed price increases to Trump’s tariffs simply because of the general avoidance of “market conditions.” Trump particularly devalued companies with clear responsibility for price increases on his policies.
“Changes were made to offset the increased costs while maintaining customers’ stable value propositions. Subaru pricing is not based on the country of origin of its products,” a Subaru spokesman said in a statement to Car & Driver.
Stanley Black and Dick
In an earnings report released on April 30, tool maker Stanley Black & Decker spoke about “price actions in response to U.S. tariffs” and noted that it “had “implemented initial price increases in April and notified our customers that further price actions are needed” and was looking for ways to shift its supply lines to minimize the impact of tariffs.
Volvo
Currently, the price impact of Swedish automaker Volvo is limited to one model: the electric EX30. Initially, it started at $34,950 – a competitive price for the EV – but tariffs on imported cars forced the company to raise the price to $46,195, a 32% bump.
Walmart
Walmart is the largest grocery chain in the United States, perhaps the most outstanding company to have yet to announce an upcoming rise due to Trump’s tariffs. During the company’s revenue call in May, CEO Doug McMillan said the price increase will begin at the end of May and affect things like food, electronics and toys.
For more information, learn why buying renovation technology can help you avoid tariffs and help the planet.
